The Journey to Entreprenuership

Blog Posts-COMM 579

Blog Post #6- The Future

As an avid reader when I find the time to read for leisure outside of class, I found many of the readings for week 11 extremely interesting…to me. The two I enjoyed most were Your E-Book is Reading You and The Future of the Future of Books. Written by Lincoln Michel, The Future of the Future of Books gives a general analysis of where books are heading with the advancement of new technology. Michel explains the ways in which new technology is often viewed as a replacement to traditional reading but how this ideal is not always factual.

chastitymanning5 days ago

Blog Post #6- Successful Entrepreneurship

In this week’s blog post, I wanted to first focus my attention on the article, “Lessons from a Failed Social Entrepreneur”. Highlighting…the failed attempt of the social impact website, Zoosa, the author gives a personal account of how he came to start Zoosa, the steps and thought process he had when it was time to shut it down and some personal advice for entrepreneurs who may be in a position to start a business. I chose to highlight this article because it is the most relative to much of what he have been learning throughout the semester and ties into one of our guest speakers a few weeks ago, who I will mention later.

chastitymanningMar 24

Blog Post #5- The Final Project Proposal

In preparation for my final project for COMM 579 I have decided to focus on my idea for “Renaissance Studios”, the all in one studio space…for the visual and performing arts. Renaissance Studios is an entrepreneurial venture that I feel I can successfully complete in the future within a five year time frame if I use all the knowledge I have learned in this class and apply it to my business venture. Choosing this idea as my final assignment was easy, as it follows some of the core topics we have been taught to focus on in class; scratching my own itch, and focusing on where purpose equals power.

chastitymanningMar 9

Blog Post #4- Readings & Guest Reflections

Deregulation is defined as the reduction or elimination of government power in a particular industry, usually enacted to create more…competition within the industry. This is incredibly factual and true when reviewing the article about Clear Channel in the LA Times. Author Jeff Leeds goes into great detail about the advancements of Clear Channel Communications after Congress lifted the law which regulated radio station ownership limits. Deregulation gave founder Lowry Mays the ability to purchase more than 10% of radio stations nationwide and essentially become a billionaire overnight.

chastitymanningMar 9

chastitymanningMar 17 min read

Top Three Ideas-Blog #3

Renaissance Studios

Renaissance Studios will be an all-in-one studio space for the visual and performing arts. The space will include studios that cater to dance, acting, music, photography, video production and the fine arts, just to name a few.

chastitymanningFeb 23 min read

Blog Post #2- Audiences, Markets & Competition

This week’s readings focused on audiences, markets and competition. Authors Yankelovich, Jenkins, and the Inc. Staff wrote articles centered on how the market effectively connects with consumers by building successful outreach through the study of…

chastitymanningJan 263 min read

Blog Post #1- Innovative Ideas

1) Renaissance Studios for the Visual and Performing Arts

· Problem: Creative individuals often have to go to multiple different locations in order to complete projects

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Blog Posts-COMM 579

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